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Digital Marketing

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About Course

Duration: 20 hours

Course Content

Module 1 : Introduction to Digital Marketing & Strategy

  • What is digital marketing?
  • Traditional vs. digital marketing
  • Digital marketing funnel & customer journey

Module 2 :Website Planning & SEO Basics

Module 3 : Social Media Marketing (SMM)

Module 4 : Google Ads & Paid Media Campaigns

Module 5 : Email Marketing & Content Strategy

Module 6 : Analytics, Tools & Career Pathways

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